A TECHNICAL BRAIN
IN A NON-TECHNICAL
ROLE.
Most marketers strategize. I strategize AND build: CRM architecture, automation workflows, attribution models, and growth systems that run themselves. From stealth startup to J.D. Power acquisition.
Work That Compounds
From Startup to Acquisition
ZappyRide → J.D. Power
Led brand, content, and growth for an EV marketplace from stealth to exit. Built the narrative that positioned us as the trusted EV authority, culminating in acquisition by industry giant J.D. Power.
Content as Growth Engine
Sweet Express
Built a regional trucking company's entire digital presence from scratch. Launched a recruitment portal, e-commerce store, and social brand that drove 400,000 users in 12 months and a brand presence unmatched in Michigan.
Enterprise Brand at Velocity
Truv · Series B SaaS
Positioned a compliance SaaS for rapid enterprise adoption. Built messaging framework, demand gen strategy, and ABM campaigns that turned complex technical products into must-have solutions.
Marketing Infrastructure Overhaul
Inspiration Mobility
Led complete martech migration and introduced AI-powered content workflows. Transformed slow, manual campaigns into intelligent, autonomous systems.
“Cameron doesn't just execute marketing. He builds the systems that make marketing execute itself. His technical depth is rare in a growth leader.”
Former Executive
VP, J.D. Power / ZappyRide
“Most marketers hand you a strategy deck. Cameron hands you a working system. He bridges the gap between what marketing wants and what engineering can deliver.”
Cross-Functional Partner
Product Leader, Series B SaaS
“He turned our marketing from a cost center into a growth engine. The infrastructure he built is still running, and still compounding.”
Former Stakeholder
Founder & CEO
Career Timeline
Truv
September 2025 - PresentSenior Marketing Manager
Leading AI as a bleeding-edge counterpart to scaling marketing campaigns. Building automation systems that unlock capabilities previously impossible to automate, turning manual marketing processes into intelligent, self-running infrastructure.
Inspiration Mobility
May 2023 - June 2024Marketing Manager
Spearheaded Salesforce Marketing Cloud integration and deployed advanced analytics to achieve a 25% increase in marketing ROI. Led rebranding initiative and cross-department campaign alignment.
J.D. Power
April 2021 - May 2023Marketing Manager
Spearheaded full-stack marketing from inception to acquisition. Built brand, website, and ZappyCast podcast from the ground up, driving 100% YoY revenue increase and positioning the company for acquisition.
Sweet Express
February 2019 - April 2021Marketing Manager
Drove 2,000% audience growth and launched a portal that attracted 400,000 users in year one. Built e-commerce store and managed social media to 15%+ engagement across 25K+ followers.
Keller Williams Realty
June 2018 - February 2019Marketing Director
Implemented website optimization strategies that increased click-through and conversion rates by 200%. Created video web series that drove significant traffic growth.
3Sixty Interactive
November 2017 - April 2018Digital Marketing Intern
Supported client campaigns through Google Analytics and AdWords optimization. Assisted in client acquisition through networking and identified growth strategies.
What I Build
Brand Strategy
Positioning, messaging, and narrative architecture that turns companies into category leaders.
Content & Media
Podcast production, thought leadership, and editorial strategy that builds authority.
Growth Marketing
Demand generation, ABM, and performance campaigns that convert at scale.
Strategic Frameworks
Jobs-to-be-Done, RICE prioritization, and growth modeling for data-driven decisions.
Marketing Operations
CRM strategy, marketing automation, and attribution modeling that scales with the business.
Creative Direction
Campaign concepts, visual identity, and website experiences that stand out.
YOUR NEXT HIRE
SHOULD BUILD, NOT
JUST PLAN.
You get a growth leader who can architect the CRM, build the automation, deploy the attribution model, AND own the strategy. One hire. Full stack. No translators needed.
START THE CONVERSATIONSTRATEGY + EXECUTION UNDER ONE ROOF